Build confidence, joy, and connection with your horse through practical mindset tools tailored for riders at every level.

As the founder of Horseinmind, created in 2002 with mental trainer Mikael Widerdal, I’ve been empowering equestrians in Scandinavia with transformative mental training that enhances both riding and personal growth.

As an Art Director with decades of experience, I bring my creative expertise to a collection of beautifully illustrated coloring books, activity books, journals, and more. Each piece is crafted to spark relaxation, creativity, and joy for all ages.

I’ve always adored classical, cozy ghost stories—creating them, reading them, and even listening to them. That’s why I started »GhostScrollStories«, a space where my ghostly ideas, magic, and imagination come alive. Using my custom GPT as a creative partner, 'Femina et Machina,' I craft short stories filled with mystery, magic, and wonder.